Google Local Services Ads Vs Google PPC Ads
Google Local Services Ads (LSA) are paid ads that help local service-based businesses generate leads directly through phone calls and message requests. They appear at the top of Google, only for people searching for your service. Local Services Ads display your company name, reviews, ratings, city, phone number, opening hours and more. Here’s an example […]
Autumn Content Ideas for Home Improvement Companies
As the leaves start to change this Autumn and the air becomes crisp, it’s the perfect time for home improvement companies to discuss the benefits of home improvements and making a home more energy efficient. As a social media manager for home improvement and construction companies, I want to share some of my tips on […]
The Ultimate Guide To Meta Ad Formats
What size image/video to use and when… There are many ad formats you can use when creating your ads, including videos, static images, carousels, instant experience and collection ads. The best performing placement, depends on how your audience react. When starting a new ad campaign from scratch, I always recommend testing a variety of formats, […]
This week’s Social Media News
New Social Media Platform AllSocial promises no limits and 100% reach If you know how social media works these days, you will know that the majority of platforms now limit the amount of people who see your posts. In fact, it is reported that only 5% of your audience will see your posts. AllSocial is […]